Have ideas but not sure
how to implement them?
You’ve undoubtedly been e-mailed offering a product or service at least once. This is the principle behind e-mail marketing, which, when used properly, creates a successful digital marketing strategy for your business.
E-mails share new products, services, updates and discounts. By moving away from mass, generic e-mails and focusing more on personalising the content, e-mail marketing drives sales, reaches customers immediately, builds and grows a community of customers, maintains interest, and promotes loyalty.
Currently, the average order value of an e-letter is at least three times higher than that of social media advertising. That’s why our team is ready to do everything possible to create and develop successful e-mail marketing for your business!
What should e-mail marketing be?
To get the most out of e-mail marketing, you need to set a goal and understand your customers’ needs, to whom you are trying to sell your product or service. As e-mail marketing is a competitive field, you must address your customer directly in the e-mail, introduce your brand in simple terms, use catchy but not misleading titles and send relatively short, specific e-mails. They can only be seen by customers who have opted in to receive them. Only the correct information must be provided to the customer. This ensures long-term cooperation.
What are the advantages of e-mail marketing?
E-mail marketing is an effective and innovative way to engage and retain customers. Properly designed newsletters and regular e-mails to a defined customer audience are a quick and easy way to inform them about new products, services and discounts. Retaining existing customers is much easier than attracting new ones, so it is essential to keep in touch regularly, to keep your e-mails low-key and to write about what is necessary, to avoid misleading, and to put the customer at the centre of your message.
What are the most common mistakes in E-mail Marketing?
Restricting customer preferences or assuming that customers want to subscribe to all of a company’s e-newsletters;
Unclear or overly complex e-mail content;
Sending too many repeat promotions;
Sending the exact offers over and over again.
Development and implementation of e-mail marketing strategy;
Creation of engaging e-mails and layouts;
Monitoring of e-mail marketing performance, reporting, analysis of results;
Integration of e-mail marketing and other marketing channels.
What can you expect?
We will keep our customers informed about discounts, products, services offered, any updates, etc.;
We will promote sales by gently informing the customer about the value of the product, service;
Maintain sales interest, engagement;
You will maintain an ongoing relationship with your customer.
With three different marketing management packages, choose the best after evaluating your expectations and goals!